Lights, Colours and Creativity: Novatech’s Event Technology

We learn about the eye-catching displays from Adelaide’s Novatech.

Transforming environments into bursts of colour – accompanied by striking imagery – is what Adelaide’s Novatech does best. The technical production company has worked on countless events, and in the video below; you can see inside an event they worked on for the South Australian Tourism Commission.

“The event was a progressive dinner produced for the South Australian Tourism Commission by InFront Events, with technical production by us,” says Ashley Gabriel, Director of Sales & Marketing at Novatech.

“It was held as part of the Australian Tourism Exchange in April and had 800 invited delegates participate in a progressive dinner along North Terrace, Charles Street and then the old Regent Theatre.”

Their use of immersive projection at the Regent was cutting-edge, with the projection technology mapped to the architecture of the interior and timed to the entertainment.

“This was all designed in-house by Novatech,” says Gabriel.

“And it was pre-visualised to the client prior to the event using Virtual Reality so they could see and ‘feel’ what the content would look like in the actual space.”

Watch the video below to see Novatech’s projection technology in all its glory.

Video: Novatech, South Australian Tourism Commission, InFront Events.

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